Join Date: Aug 2006
Location: San Francisco Bay Area
Submit Photo: 5
Photo Submissions 18 Times in 12 Posts
In addition to the above requirements, it used to be required that you had a litter available. That is not a current requirement, but it is a recent change, so many breeders may still have that in mind.
In addition to needing to pay a fee, you are only listed for a limited amount of time, so even if you see a specific breeder is not up there, s/he may have been and hasn't renewed their listing.
Many of us are inundated with contacts and can't keep up with everyone that sends an email "do you have a puppy available", so putting yourself on the Breeder Referral list will only increase that demand for response.