Join Date: Jul 2011
Location: Bergen County NJ
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The ones I've seen stay a true chocolate tend to be very dark as puppies. Some chocolates have a silvering gene so they may actually end up a very light brown to light copper, and the coloring can vary and be patchy-looking on the dog's body. This puppy has a lot of highlights in the coat so my educated guess is that she will lighten, but then again sometimes they can go through color changes during their lives so they can lighten or darken. You would have to look at other chocolate adult relatives to get a better idea.
Since people tend to not like the fading chocolate coloring, breeders who produce non fading chocolates will state it on their website, along with pictures of an adult chocolate dog. If the breeder doesn't explicitly say "non-fading", at least from my observation, the chocolate puppies produced may have a higher chance of fading, most likely BC the breeder just wants to take advantage of the lable.
Breeders who produce chocolates tend to be either at the top or the bottom of breeder quality. At the top you have breeders who show and do all the required health testing, and who almost always do not specialize in chocolates (I can think of only one that I think is probably reputable, and that's Twins Havanese). At the bottom you have breeders that don't show (or don't use a titled stud), don't tell the buyers that the puppy color (that they are probably charging extra for) may fade, don't do all the health testings, don't care to analyze and plan out a healthy pedigree, and IMHO market and take advantage of people wanting a puppy based on the color.